Wednesday, February 9, 2011

Exhibitors sail through a day of sales

World Ag Expo was crowded today, and exhibitors were praising not just the quantity but also the quality of attendees.

"We had very qualified customers come by our exhibit spaces yesterday and today and ask very good questions," said Chris Taylor of Trimble's Agriculture Division.

"Being one of the Top-10 New Product Award recipients brought us great media coverage, and people came looking for us after seeing our product in the news. The foot traffic has been great and we're definitely seeing our target market."

Mike Caruso, With AMSOIL, is "learning a lot about agriculture" from his experience at World Ag Expo. "I didn¹t realize how big this show is!" AMSOIL is a Top-10 New Product Award winner, AMSOIL, and this is the first year the company has exhibited.

"We have met a lot of people interested in our product. It has been an awesome experience."

New Product winner T-HEXX Dragonhyde has been an exhibitor for the past eight years. World Ag Expo allows the company to see the decision-makers and a concentrated number of dairymen, noted Megan DeRose.

"We appreciate the beautiful Dairy Center, especially with the new floor ­that's really nice. We have gotten a lot of media attention and we expect to see sales increase in California, which is our goal."

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